Does the Colour of Food Mould and Decay Add to the Stereotypical Repulsion of it?Posted: November 25, 2013
DOES THE COLOUR OF MOULD ADD TO THE HUMAN REPULSION OF IT?
IF IT WAS A DIFFERENT COLOUR, WOULD IT BE LESS REPULSIVE AND THEREFORE MORE ATTRACTIVE?
IF YOUR FOOD SUDDENLY DECAYED IN BRIGHT, APPEALING COLOURS WOULD YOU BE LESS DISGUSTED BY IT?
These are some of the questions I asked myself when producing this series of six different coloured moulding canvases.
To me, It is obvious which one of these paintings looks like mould because of its colour!
In these six pieces, I have experimented with making mould in exactly the same way as I have in past replica moulding canvases. However, here I have painted them in more attractive colours as well as the stereotypical greeny brown colour that mould is. The textures and materials used are exactly the same in all of the pieces but the colour of the pieces definitely change how you think about them and their visual appearance a lot. In my opinion, this set of six as individual pieces and as a piece as a whole are highly successful.
Although all of the pieces are incredibly interesting, THE GREEN COLOURED CANVAS IS THE ONLY ONE THAT REALLY LOOKS LIKE IT COULD BE MOULD. Therefore, the colour of mould DOES effect our ability to identify it and our repulsion of it. The fact that colour affects how we associate and see things is an interesting concept indeed. My experimentation here was a success and my assumption turned out to be correct, colour is a massive contributing factor to our understanding of what something is or what something looks like.